Archive for October, 2010
Choose One: Emotion or Logic
Posted on28. Oct, 2010 by Michael Gugel.
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During my freshman year of college, I had 8 people in my suite. One of my suite-mates, Ming, was a deeply religious guy from Korea. We’d debate each other all the time about the existence of God. I’d try to convince him through logic. He’d try to convince me through emotion. Every single time, we’d eventually retreat [...]
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What ‘Cigar Guy’ Can Teach Your About Branding
Posted on23. Oct, 2010 by Michael Gugel.
Mark Pain snapped an amazing photo of Tiger Woods chipping a golf ball right at his camera. But a cigar smoking Indian guy in the corner of the picture stole the show.
Overnight, Cigar Guy became a viral internet sensation. What was Cigar Guy’s secret?
A Unique, Authentic Look
I’d pay to have a beer with Cigar Guy. [...]
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